Use of XML for content has tended to be the job of technical communicators. Not so any more. This article illustrates the use of XML, structured content and reuse in marketing materials. For more information read my article XML and Marketing Materials in Quark’s newsletter The Dynamic Publisher.
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Yesterday two major things were on my mind. First I was very excited to announce our inaugural conference on Intelligent Content. We’ve been talking about having a conference for years, and now it seemed to be the right time, there were so many things happening with content. Content can be much more than static content, […]