From the Blog
Webinar: Personalized Content – The right content, at the right time, and on the right device
Most organizations have multiple types of customers and many audiences. The standard way to deliver content is to provide all the content a customer needs and let them determine what makes sense for them. But in today’s fast-paced environment few are willing to wade through the volumes of content; be it content marketing, product content, […]
CMI has purchased the Intelligent Content Conferences
We are pleased to announce that the Content Marketing Institute has acquired the Intelligent Content Conferences (ICC). It was a big decision to make because these conferences and intelligent content are near and dear to my heart, but it was time to let them soar higher. ICC has grown by leaps and bounds from a […]
Content Marketing Institute acquires Intelligent Content Conference (ICC)
Press Release Cleveland, OH, June 26, 2014 – Content Marketing Institute (CMI) today announced the acquisition of Intelligent Content Conference (ICC), founded by The Rockley Group and co-produced with The Content Wrangler. The Intelligent Content Conference is the largest event in North America focused on helping organizations deliver the right content, to the right audience, […]
More than just a logo change – CMI purchases the IC Conferences
There’re some exciting changes in store for the Intelligent Content Conferences. And it’s more than just a change to the logo! On June 26th the Content Marketing Institute purchased them both (the Intelligent Content Conference and Intelligent Content Conference Life Sciences and Healthcare) from The Rockley Group. The conferences were fun, and they were exciting […]
Intelligent Content Life Sciences and Healthcare Keynote and Featured sessions are now available
If you weren’t able to make it to the ICC Life Sciences and Healthcare conference in San Francisco in May you can find full videos of the keynote and featured sessions here: Session Videos: Ann Rockley Opening Session – Thursday Intelligent Content for Life Sciences and Healthcare Ann Rockley, President, The Rockley Group The Matt […]
Events
IDW Virtual Summit: Webinar Series – March 9, 2017
We have to stop denying The Importance of Governance in Regulated Content. Governance is not a ‘four letter word’, but in many organizations is often regarded as such. It’s viewed as restrictive reducing the ability of the content creator be creative. It’s seen as slowing down the creative process and introducing unnecessary roadblocks to producing […]
IDW Virtual Summit: Webinar Series – March 9, 2017
It’s time to start Addressing the Challenges of Harmonization in Medical Device Content. Harmonization of medical device content involves reusing existing content within and across product families. The concept of reuse is fairly straight forward; but not in a regulated environment. Content is approved for a particular device; you can’t just change the content as […]
Intelligent Content Conference: Las Vegas – March 28-30, 2017
Playing well with others: using workflow and approval processes to smooth communications and content flow in your organization. We’re all communicators, and we get it – silos are bad and communication is good. So how come it’s so hard? Is there a way we can use the tools/techniques/process that our businesses require us to do […]
Information Development World: San Francisco – May 15-17, 2017
Learning and Looking Forward: The Path Ahead Information Development World is always a great conference; a place to network, a place to teach, a place to learn. But now that we’ve done that, where do we go from here? Let’s take a look at some of those hot button topics, questions and learnings and identify […]
Information Development World: San Francisco – May 15-17, 2017
A Unified Content Strategy: Today’s Imperative Your content strategy must be developed hand in hand with your marketing strategy. Marketing is a critical driver of organizational sales and growth and often consumes the biggest budget and resources; but product content and support information drive long-term customer satisfaction and continued growth. Customers care about getting the […]