About the Rockley Group
The Rockley Group, Inc. (TRG) is the world leader in the development and implementation of intelligent content strategies and structured content management solutions. The Rockley Group specializes in the Life Sciences, Financial, and High Tech industries. TRG helps organizations of all sizes, including many among the Fortune 500; meet the increasing demands of regulatory requirements, complexities of globalization, and growing reliance on mobile devices.
Thought leaders in the content strategy industry, The Rockley Group introduced the concept of content strategy with their ground-breaking book Managing Enterprise Content: A Unified Content Strategy, now in its second edition. The Rockley Group coined the term intelligent content, founded the Intelligent Content Conference, and defined the methodologies and best practices for intelligent content.
From the Blog
Most organizations have multiple types of customers and many audiences. The standard way to deliver content is to provide all the content a customer needs and let them determine what makes sense for them. But in today’s fast-paced environment few are willing to wade through the volumes of content; be it content marketing, product content, […]
We are pleased to announce that the Content Marketing Institute has acquired the Intelligent Content Conferences (ICC). It was a big decision to make because these conferences and intelligent content are near and dear to my heart, but it was time to let them soar higher. ICC has grown by leaps and bounds from a […]
Press Release Cleveland, OH, June 26, 2014 – Content Marketing Institute (CMI) today announced the acquisition of Intelligent Content Conference (ICC), founded by The Rockley Group and co-produced with The Content Wrangler. The Intelligent Content Conference is the largest event in North America focused on helping organizations deliver the right content, to the right audience, […]
There’re some exciting changes in store for the Intelligent Content Conferences. And it’s more than just a change to the logo! On June 26th the Content Marketing Institute purchased them both (the Intelligent Content Conference and Intelligent Content Conference Life Sciences and Healthcare) from The Rockley Group. The conferences were fun, and they were exciting […]
If you weren’t able to make it to the ICC Life Sciences and Healthcare conference in San Francisco in May you can find full videos of the keynote and featured sessions here: Session Videos: Ann Rockley Opening Session – Thursday Intelligent Content for Life Sciences and Healthcare Ann Rockley, President, The Rockley Group The Matt […]
We have to stop denying The Importance of Governance in Regulated Content. Governance is not a ‘four letter word’, but in many organizations is often regarded as such. It’s viewed as restrictive reducing the ability of the content creator be creative. It’s seen as slowing down the creative process and introducing unnecessary roadblocks to producing […]
It’s time to start Addressing the Challenges of Harmonization in Medical Device Content. Harmonization of medical device content involves reusing existing content within and across product families. The concept of reuse is fairly straight forward; but not in a regulated environment. Content is approved for a particular device; you can’t just change the content as […]
Playing well with others: using workflow and approval processes to smooth communications and content flow in your organization. We’re all communicators, and we get it – silos are bad and communication is good. So how come it’s so hard? Is there a way we can use the tools/techniques/process that our businesses require us to do […]
Learning and Looking Forward: The Path Ahead Information Development World is always a great conference; a place to network, a place to teach, a place to learn. But now that we’ve done that, where do we go from here? Let’s take a look at some of those hot button topics, questions and learnings and identify […]
A Unified Content Strategy: Today’s Imperative Your content strategy must be developed hand in hand with your marketing strategy. Marketing is a critical driver of organizational sales and growth and often consumes the biggest budget and resources; but product content and support information drive long-term customer satisfaction and continued growth. Customers care about getting the […]