We're delighted to announce that we’ve licensed the use of The Rockley Strategic Method™ to Content Rules Inc., global content strategy and development experts.
We’re really excited and are look forward to working with Content Rules in the future!
Thanks to everyone who attended our recent Intelligent Content Conference in San Jose. We’re exhausted, but be had a great time along the way. We know you did too, both from conversations and looking at the twitter stream! Andrew Nhem @andrewnhem Feb 27 Superbowl marketers should have sat in this morning’s #icc2014 panel discussion, IMO. … Read more »
Keeping up with the dramatic changes in regulatory requirements, guidelines and recommendations for patients, caregivers, and healthcare workers is becoming increasingly difficult. And it’s also becoming more challenging to create good content knowing that consumers might read or view it on a wide variety of mobile devices. We’d like to hear from you about how … Read more »
Read Marji McClure’s EContent interview about the importance of Building your Content Strategy. Featuring Ann Rockley, Scott Abel, Doug Heise, Pawan Deshpande, Lindy Roux and Larry Kim. If you’re like other publishers, you have a lot of content; a lot of great content. You also have a lot of channels on which you’re pushing out … Read more »
When NPR started a news report recently with the quote “With a growing public concern about online privacy…” it made me laugh. Let me tell you why. Years ago, when the Web was new, and URLs were long, a company called Digital Convergence (DC) came up with a nifty device that made it easier for … Read more »
Apparently I was a bit hasty in describing TweetBlender as being abandoned by its author. He has abandoned the support forum on WordPress, but has moved support to Facebook. He’s in the process of reworking TweetBlender to accommodate Twitter’s API changes, so it should be up and running here (and many other places) soon. In … Read more »
In this STC Summit interview with Adobe, I discuss how many tech writers are “missing the boat” by focusing on legacy content issues, distribution methods and undefined clients rather than finding out who they’re writing for. As I say, we need to think about who will be reading this content, and the information based on … Read more »
At the STC in Atlanta, Ann was asked about the migration of content from print to electronic mobile delivery methods including eBooks. She explained that consumers expect content on to be available anywhere and how we as content creators must learn to “write once”, yet deliver content from that single source to a variety of … Read more »
If you missed Ann Rockley’s webinar Content Strategy for Adaptive Content it’s available from Mekon Ltd’s Congility website. Mekon runs the annual Congility (Content Agility) conference, and was the sponsor for the webinar. The webinar is available via this link.
Scott Abel, The Content Wrangler, speaks with Ann Rockley, President of The Rockley Group. The interview takes place at eBay/PayPal UK headquarters during the Acrolinx Aquatic 2011 annual user group meeting. They discuss the need for a unified content strategy that supports the efficient delivery of digital content to various outputs — mobile, eBooks, apps, … Read more »
If you missed Ann’s Webinar on Developing a DITA-based content strategy for reuse, it’s now available as a recording from DCL, sponsors of the webinar. You can listen to the webinar via this link. Please note that the recording includes both video and audio, so it’s a large file.
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