Webinar: Bridging Pharmaceutical Content Silos: Managing Content from Clinical through Labeling and Marketing

April 13 – 10:00am PT/ 1:00pm ET

Content is produced for clinical trials, submissions, labeling, and marketing. The content is created, recreated, and recreated throughout its lifecycle. At best case it is copied and pasted into multiple documents. Often times, the original source of the content is lost within the versions. When content changes, it must be found and updated wherever it occurs. This process is time-consuming and error-prone. Content can be interpreted differently at each stage allowing for “drift” in the message and accuracy.

Join Scott Abel, The Content Wrangler, and Ann Rockley, CEO of The Rockley Group, for this webinar to learn how you can: Envision your content as a coherent whole rather than disparate documents; develop methods for reusing content; and optimize the content creation, review, and delivery process.

Register at BrightTALK

This is the second in a three part Intelligent Content Best Practices for Pharmaceutical Content Webinar series sponsored by Author IT.

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